Posts by Paul Kettle
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Designer Breakfasts
This morning I had the pleasure of meeting and listening to Franco Bonadio at the ‘Designer Breakfasts’ seminar held at BBH, Kingly Street. Franco, CEO and creative director of Identica, gave his refreshing and honest account of running a design consultancy. I liked his ‘fast/slow’ topic referring to a technique he learned at life drawing classes – spend too long over something and invariably the result is overworked and distorted. Give yourself limited time and anything can happen, sometimes disastrous, but often spontaneous, interesting and worth talking about.
All in all, a good way to spend a morning. I highly recommend it.
Image ©merceblanco (Flickr) -
National Trust intranet launched
The National Trust’s new intranet launched today, designed and built by Applied Works. Its the first platform to use the new brand identity created by Wolff Olins. Read more about the project here.
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Giles Revell site update
We’re pleased to have completed an update to Giles Revell’s website with some new content and a completely new homepage featuring full-bleed images that rotate daily. Some stunning images, well worth a look.
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Dealerward website live
We designed this website for furniture and joinery specialist, Dealerward in collaboration with Studio8 Design. Part of an identity redesign project, the website showcases Dealerward’s extensive catalogue of work and features full screen image slideshows of case studies, items and materials.
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AstraZeneca website update
Applied Works has overseen the design of AstraZeneca’s international website since 2002. Most recently AstraZeneca.com has been updated as part of a major global website design standards project, produced by Applied Works in collaboration with Foviance. Designed to align all AstraZeneca’s websites under a common specification, the standards will deliver a consistent user experience across the numerous corporate, country, product and disease information websites.
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Kingsville & 5th birthday card
Following our work on the Kroo Bay appeal website, we’ve recently completed two more projects for Save the Children. Firstly an online birthday card appeal to raise awareness of the 9 million children who die each year before their 5th birthday. Children can create their own cards and send them, along with a message, to the Prime Minister. The second project is a microsite for the Sunday Times Christmas appeal to raise money for Kingsville in Liberia, West Africa.
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Save the Children: Kroo Bay microsite
Kroo Bay is a slum in Freetown, Sierra Leone. Save the Children’s compelling campaign to improve the appalling living conditions of the people of Kroo Bay is presented in this microsite, which we’ve recently completed work on.
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We Are What We Do
We’ve recently been introduced to We Are What We Do, a movement that inspires people to use their everyday actions to change the world. They’ve published two books, the bestselling ‘Change the World for a Fiver’ and the just-released ‘Change the World 9 to 5’. They’re lovely books and enormously worthwhile to boot. They can be purchased at a wide range of bookstores and online at www.wearewhatwedo.org
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AstraZeneca corporate animations
Our recent work for AstraZeneca to create a suite of corporate animations have proved an immediate success, with requests coming in from all corners of AstraZeneca’s global PR network. The animations will be used across video productions, PowerPoint presentations, marketing events and conferences worldwide.
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Employer’s website award win for AZ
AstraZeneca’s UK careers website, designed by Applied Works, has won ‘Best Employer’s Website’ of the National Online Recruitment Awards 2004.
